Per-check failure index
Missing Meta Description
Google rewrites the snippet when you don't supply one, and the rewrite is rarely what you'd choose.
Audited
50
Failing
16
Passing
34
What this check looks for
The meta description is the 150–160 character snippet under your title in search results. Missing it doesn't tank rankings directly, but it kills click-through rate. Google's auto-snippet usually pulls a random sentence from the page, which converts worse than a deliberate hook. Write one per page, keep it under 160 characters, mention the keyword once, and finish with a reason to click.
Failing (16)
sorted by overall audit score (worst first)
Passing (34)
sorted by overall audit score (best first)
Other SEO checks in the gallery audit
- Missing or Weak Title Tag
- Slow Page Speed
- Not Mobile Friendly
- No HTTPS / Missing SSL
- Missing Open Graph Tags
- Missing Canonical URL
- Missing or Misconfigured robots.txt
- Missing XML Sitemap
- Missing Structured Data
- No H1 or Multiple H1s
- Missing Image Alt Tags
See the full breakdown across every site on the SaaS SEO Scoreboard.
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