AuditWidget vs SEOptimer
Single-page audit reports for any URL
Updated April 2026
Bottom line
The decision comes down to budget and whether you need lead capture. SEOptimer charges $29/mo just to embed — before any agency features. AuditWidget embeds free with lead capture included in paid plans. If you already pay for SEOptimer and don't need leads from your site, stay with it. If you're starting fresh and want leads from your website, AuditWidget costs less and does more of what agencies actually need.
Feature comparison
| Feature | AuditWidget | SEOptimer |
|---|---|---|
| Free plan | Yes 5 audits/mo | Yes Single-page audit, no login required |
| Embeddable widget (free) | Yes | Paid only $29/mo |
| Lead capture | Yes Paid plans | No |
| White-label reports | Yes Paid plans | Yes Paid plan ($29+/mo) |
| Audit depth | 1 page | 1 page |
| No visitor login required | Yes | Yes |
| Keyword data | No | No |
| Backlink data | No | No |
| Pricing | Free / $49 / $79 per mo | Free basic; $29/mo DIY; $59/mo Agency |
Where AuditWidget wins
- ✓ AuditWidget's embed is free. SEOptimer charges $29/mo before you can put anything on your site.
- ✓ Built-in lead capture — visitors submit their email to get results.
- ✓ Both tools audit a single page at similar speed. The core audit feature is a wash.
Where SEOptimer wins
- ✓ SEOptimer's paid reports look more polished — more scoring categories, better visual layout.
- ✓ More brand recognition among agencies who've used SEO tools for years.
- ✓ White-label client portal at the Agency tier ($59/mo) includes more reporting features.
Questions people ask
Does SEOptimer have a free embeddable widget?
No. SEOptimer's embeddable white-label widget requires a paid plan starting at $29/month. AuditWidget offers a free embeddable tier with no monthly fee to add the widget to your site.
Can SEOptimer capture leads from the audit form?
Not natively. SEOptimer shows audit results but has no built-in lead capture form. AuditWidget's paid plans ($49–$79/mo) include email capture so you collect leads as visitors use the tool.
Which tool audits more of a site?
Both tools audit a single page per run on their free and basic paid tiers. Neither replaces a full site crawler like Screaming Frog or Ahrefs. For a full technical crawl, you need a separate tool regardless of which you pick here.
Compare AuditWidget with other tools